Nigel - Evaluation Question 3

For our low budget thriller,there are a few options that we could take to distribute and exhibit our film. One of which is the internet which is possibly the best option. This is because an independent small film would usually struggle to get a place in a cinema and getting the word out to people to buy hard copies would also be difficult, an example of a hard copy is a DVD release, this could be very difficult to sell as shops would not be the option and you would be forced to either sell the product online or at a low rate. It could be done but it would be hard to convince people to buy a film without any promotional features (reviews, ratings, trailers ect). This suggests that internet would allow the film to be also viewed by many people and create more promotion with word of mouth.  Something like this would not be big enough to be aired on TV of course, so that option isn’t accessible.

By placing the film onto the internet, a large amount of people can access it nearly everywhere. This means that the audience is increased to the extent that pretty much anyone who has access to the internet globally can view it. It connects to the audience and allows people to connect with the actual producers; this means that perhaps the audience feel closer with them. This is the same concept with producers using social networking, which is also a good option. Social networking brings personal aspects seeing a film, if a film is advertised on Facebook after being shared from Youtube, because it’s a social and personal place people go.

Youtube would most likely be the best option to distribute the film onto the internet. It is easy to secure a placement, simply by creating an account. Then the film can be exhibited to anyone who wants to watch it. Profits can come along by allowing Youtube to advertise on the films page. This is a huge advantage also because it can act like free advertisement as the more views a video gets, the more chance people will click on it. It also allows a person to easily share it on social networking sites, which also means there will be more publicity and means.  Since YouTube is the 3^rd most popular website, this shows that posting a video on here is well known and visited.